Digital Marketing Manager

At ChurchDesk we see marketing as a sales-adjacent activity and we want every church in our markets to know about ChurchDesk. We have three specific priorities:

• Lead generation: Generate qualified leads for our sales team that convert

• Product Marketing: Clearly communicate benefits to leads and customers

• Brand awareness: Be known as the trusted choice for churches

You will work alongside our Community & Content Manager to define and hands-on execute marketing efforts that move the needle. You will report to our COO. From the get-go, your top priorities will be generating qualified leads for our sales team and levelling up our product marketing to help sales close deals more effectively.

Examples of projects that you will execute and own

• Marketing website: Design and content, traffic, and conversion

• White papers / Sales Enablement: Content, design, traffic, and conversion

• Product launches & campaigns: Develop product marketing to grow our business

• Lead nurturing / marketing automation: Nurture into qualified leads that convert

• Paid marketing: Generate qualified leads from paid online performance marketing

• Data and marketing insights: Ensure appropriate foundation for decisions and actions

• #challenge: We constantly challenge each other and our customers to get better at what we do. We approach work like a pro sports team
• #dogoodbusiness: Doing good business every day is like a marathon, not a sprint. It requires grit, doing things right, and with integrity
• #jointheride: The journey is as important as the destination. Join in, celebrate the wins and have fun. We value building together in person

How we support you

• You will be getting ongoing training in product, sales, marketing, and the tools we use
• Annual development plan to identify mid-term goals and objectives for learning
• Monthly 1:1 session with your manager
• We invite will naturally reimburse any book you want to keep learning
  

• To be successful at ChurchDesk you understand the church really well. We expect you to navigate comfortably across church hierarchies and speak with people at every level of the church across denominations like Evangelische Kirche and Katholische Kirche

• You need to be truly curious and seek to understand our customers in-depth

• You have experience with and passion for digital marketing or growth hacking. Either from relevant professional working experience e.g. from an agency / ecommerce / SaaS or a significant side hustle

• You are creative and can think outside the box to deliver results

• You are a clear thinker that writes and presents ideas well both in English or your native German

• You are analytical, structured in your approach and working with data to support action is second nature for you

• You are comfortable with and have experience using relevant marketing tools. We use Webflow, Mixpanel, and Hubspot - you will also work with Adwords, Facebook, etc.